Aesthetic Dentistry magazine is a 44-page educational magazine delivered by Arrowhead Dental Laboratory to over 110,000 dentists worldwide. The magazine required rebranding to appeal to a younger demographic of dentists. I was responsible for the creative design, development of content, the sale of advertising space, and publishing through the creation of the AdentMag.com website as well as the printed magazine. To fulfill my responsibilities, I managed a team of writers and editors, worked closely with educators, and my director.
AESTHETIC DENTISTRY
Arrowhead Dental Laboratory
Creative Director, Managing Editor, Graphic Designer, Layout, Publisher